Wineman Marketplace
Co-founded a wine technology startup combining data, culture, and pricing.
The Concept (In Plain English)
Buying wine is intimidating. Most people just pick a pretty label because they don't have the data to know what's 'good' or 'fairly priced.' Wineman was a marketplace that fixed this by aggregating pricing data and user reviews to create a transparent 'stock market' for wine. We turned a subjective, traditional industry into a data-driven marketplace where value was clear and accessible.
The Build (Technical Deep Dive)
Built the initial MVP using a React frontend and Node.js backend. Architected a pricing algorithm that aggregated data from multiple online retailers to establish a 'fair market value' for thousands of bottles. Designed the user experience to bridge the gap between casual drinkers and sommeliers, resulting in a platform that simplified discovery while maintaining data integrity.